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Listen, y'all,
It doesn't matter what department, you have real smart guys, and you have stupid gorillas that wouldn't know a bannana if you put it right in front of them.
As for pressmen, especially multicolor large sheetfed operators, or web press teams, there wouldn't be a business if they didn't do everything they could to deliver the highest quality product possible. They got anywhere from 4 to 8 units, sometimes more, running simultaneously, and they have to ensure that all those units are maintaining color to within +/- .05 points, or tighter, and a dot gain within as tight a control. If they don't keep that tight control, throughout the run, the product that is produced is crappy, the customer is unhappy, and the company suffers because they have to rerun the job.
Think color correction. You modify files until you get the color right, and then you're done. Nice color.
But when the pressman runs your nice color, he has to keep control over many different variables on the fly, or nice color won't matter for nothing.
As for prepress, I appreciate operators that know and understand the processes that go on after the job leaves Prep. These are people that know why something didn't work on press, and are very instrumental in bringing about a quick resolution to the problem. Usually, they can see the problem before it ever leaves Prep, and fix it before it does get out to the press.
There are a whole lot of people in Prep these days, especially here, who could care less what happens after they send a job on. Some are 'puter geeks who only know what goes on on their screen ... but they don't know, nor do they care to know, what goes on, or how the process works, in the pressroom, and why they even have a job there. Others are just plain morons that hate graphics and everything to do with it ... I don't know how they keep their jobs.
I think that, for every new prep operator hired, a wise manager would thoroughly assess whether a prospect understands the printing processes or not. They might have the best 'puter skills ... but if they don't fully understand 4/c process, I'd have them spend a week or two in the pressroom as a prerequisite, talking with the pressmen, seeing how it all works ... even loading a skid or two of stock wouldn't hurt, just to drive home the point.
RESPECT the pressmen in your shop ... without them doing the best job they can, not to put too fine a point on it, your product is crap, you'll loose your customers, and you might as well close your doors.
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ShaunMac
The Studio Mac Custom Design Shop
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